C2 Creative Studio is an independent brand strategy and design team in Chicago. With our creative ideas for leading brands approach, we help our clients maximize their reach and impact with big picture thinking.


Creative Strategy

  • Brand Auditing
  • Brand Positioning
  • Brand Narratives
  • Brand Visualizations
  • User Experience
  • Workshop Sessions

Brand Design

  • Brand Naming
  • Brand Architecture
  • Visual Identity
  • Messaging & Copywriting
  • UI / UX Design
  • Website Development
  • Trade Events & Experiential
  • Packaging
  • Photography
  • Video Scripting
  • Video Production

Campaign Development

  • Advertising & Digital
  • Social Content
  • Direct Mail
  • Print Production
  • Brand Guides
  • Technical & Medical Illustration
  • Creative Production
  • Event Production Support


Let’s break the rules.

Do you have a unique creative need or idea? We’re all ears. Whether you’re looking for fresh thinking on a new product idea, help workshopping a competitive scenario, or visualizing something that hasn’t been done before, we can bring it to life. Try us.

Patrick Smith, Principal

Principal, Founder Patrick Smith

Patrick oversees the creative development at the C2 Creative Studio, ensuring brand strategies translate into compelling, effective work for clients. He also manages C2’s accomplished team of writers, developers, designers, and other creative specialists. Since launching C2 in 2010, he has worked hands on with the agency’s clients, including Midatech Pharma, Astellas, Educare, ABTA, Del Monte, University of Chicago, Big River Steel, Navigant, Hilco, SurePayroll, WGN Radio, Illinois Supreme Court Council on Professionalism, and many more.